Commercial Work | Dallas Commerical PhotographerJune 30, 2017
When you see photographers portrayed in movies and television, we are often seen in a glamorous light. We are shown in a model filled studio with a bevy of assistants. While that can be true for some, and even every now and then for the rest of us, most of our work is done on a much less grand scale.
More often than not, we work in a small space, filled with lights, reflectors, backgrounds and tabletops. We spend countless hours trying to get the perfect gradient, highlight and shadow on whatever widget or packaging our client needs an eye catching image of for promotional materials. Just think about it, every single photograph you see was created by someone. That photo of soap in the weekly sale flyer? Someone took the time to think about color, scale, composition, light and shadow to present that plain bar of soap in the very best way.
I've been taking a class on Commercial Photography and it has been blowing my mind. Product photography can be night and day from portraiture. This week's assignment was to photograph a surge protector. How do you present something so common place in a new way? What would you do? Here is my submission, and also my first attempt at light painting.
I am looking forward to next weeks assignment. It includes something I am a bit more familiar with, using people in an advertising campaign.